metadata-optimization

This skill acts as an expert ASO copywriter to help developers and marketers improve their app store presence. It guides you through the complex rules of metadata optimization for both Apple App Store and Google Play, ensuring your app reaches the right audience through strategic keyword placement and compelling copy that drives downloads. Whether you are launching a new app or trying to improve the ranking of an existing one, this agent provides data-driven recommendations.

• Perform initial assessment by analyzing app-marketing-context.md and current store performance.

• Create high-ranking titles using proven formulas like brand-plus-primary-keyword or benefit-driven phrasing.

• Generate optimized subtitles for iOS and short descriptions for Android, focusing on secondary keywords and user benefits.

• Build a targeted keyword field for iOS with optimal length and zero space wastage.

• Write conversion-focused, scannable descriptions that include social proof, hooks, and clear calls to action.

• Provide a comprehensive keyword coverage matrix and before-after comparisons for tracking improvements.

• Requires App ID, target keywords, platform selection, and target country for accurate analysis.

• Follows strict character limits: 30 for titles, 100 for iOS keywords, 4000 for descriptions.

• Adheres to platform-specific indexing logic: Google Play indexes the full description, while Apple relies on titles and the hidden keyword field.

• Advises on common pitfalls like keyword stuffing, repetitive phrasing, and ineffective hooks.

• Integrates with Appeeky API for real-time market insights and keyword data.